|
|
|
|
| Home Seller's Tips: Prepare Your Home With These 7 Action Steps |
If you're selling your home in a cooling real estate market,
here are some steps that you can take to prepare your home for a
quick sale without lowering your price.
1. Profile your perfect home buyer or "Target Market." Don't
market your home to an investor if you want to get top dollar!
Think about the people who own homes and live in your
neighborhood. Are they ordinary folks or doctors and lawyers?
Are the new home owners, first-time home buyers or move-up
buyers?
2. Get to know your competition. Go look at other homes nearby
to see what the competition offers. Make yourself a spreadsheet
to list features and comparables to your |
home.
3. Make a plan of action to sell your home. List changes that
need to be made to compete with the other homes and then add
changes that will make your home stand out. You need to learn
how to use colors and building material that will attract your
target buyer. For instance, if you're selling to first-time home
buyers, they're not as picky and generally prefer primary
colors. More sophisticated buyers expect perfection and prefer
complex colors.
4. Use Design Psychology strategies to sell. Learn how to get
the designer look on a dime. Don't spend money on improvements
that won't pay you back. For instance, you don't have |
|
|
to
completely remodel your kitchen but a fresh coat of paint, which
costs about $20, and a new faucet for under $100 can add
thousands to your sale.
5. Set your price to compete with the other homes your buyers
will choose from. Don't let real estate agents pressure you to
lower your sales price. It only takes one buyer to fall in love
with your home.
6. Make a sales flyer that really works. Don't be generic with
the number one sales tool. Marketing Psychology helps you copy
Internet marketers proven strategies. List the benefits to the
home buyer, not your home's features.
7. Use home staging methods to show your home. Go |
beyond the
typical home staging and create a buyer's fantasy. Stage you
home with activities that connect to your target buyers.
No matter what the real estate market does this year, you must
protect your equity. Don't just put up the "for sale" sign and
hope for the best. Prepare your home for a top-dollar sale.
Copyright © 2006 Jeanette J. Fisher
About the author:
Read about "Target Market" and FREE ebook "Design Psychology for
Selling Houses" Redesign your home with Design Psychology so
buyers compete with each other for your home! Free Home Sellers
Teleseminar http://sellfast.info
|
|
|
|
